7 Characteristics of Great Marketing Content

December 3, 2013 | Jay Hidalgo

I had the opportunity to present a webinar a few weeks ago on “The 7 Characteristics of Great Marketing Content”. One of the characteristics was that great content can be “parsed into additional pieces for optimum use”. So, in following my own advice, I offer this blog post with the same title.

Special thanks to Act-On Software and the American Marketing Association for inviting me to participate.

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