The Barzel Group Blog
Who Are We?
Last November, I was asked to speak about the Four Essentials of Business, a framework for building a successful organization. Over the next few months, I’m going to divide that talk into 4 blog posts, one for each “Essential”. The first Essential is a company’s identity, sometimes referred to as the company “brand”. The problem…
The Importance of Getting to Know Your Team
Business leaders shouldn’t underestimate the importance of getting to know your team. Learn how the Thinking Wavelength can help you succeed.
Time to Reflect
“It’s not the experience that brings transformation, it’s our reflection upon our experience.” – Jan Johnson Well, it’s the first week back after the holiday season. Over the last few weeks, conversations with friends and family have centered around plans for the holidays, how things are going, how busy we are, and even a little…
A Guide to Better Conversations
Unlock meaningful conversations with the Learning Circle framework. A shift from reactiveness to intentional communication can lead to conversation breakthroughs.
Make Your Customer the Hero
Given my 20+ year history as a marketing consultant, I’m often asked for marketing advice. One of the recurring issues I deal with is proper positioning of a company, product or service in its market. This is a challenge for many small to mid-sized organizations. Too many companies position themselves or their products and services…
Invitation and Challenge
Discover the balance between invitation and challenge for productive relationships. Learn to assess and improve your team’s culture with insights from the Invitation-Challenge Matrix.