General

How Often Should a Company Revise Its Strategic Plan?

The image shows a diagram of a football play drawn on a chalkboard. The "X"s represent the defensive players, and the "O"s represent the offensive players. The arrows indicate the planned routes and movements of the players.

Short answer: As often as it takes to win the game. The year is 1928. The rivalry is epic. Notre Dame’s Fighting Irish are being shut out by Army’s unbeaten Black Knights. What does legendary coach Knute Rockne do at halftime? He changes his strategic plan.  As you may know, Rockne motivated his team to…

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