Sales

Out of the Mouth (or pen) of Children

Every once in a while, I come across something in the “archives” that makes me stop and ponder. This week, I found an essay written by my daughter when she was in 2nd grade (she’s now 14). She was playing T-ball for the first time. As we approached the first game, she was nervous, but…

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The Hot Dog Story

My first boss, Jack Loftin, used to tell a story as a way of keeping us salespeople motivated during the recession of the early 90’s. He called it “The Hot Dog Story” (see below). Although the story’s message is “just keep selling”, I think there’s also an angle here for marketing people who are constantly…

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